Apple expands its lineup: from glasses to a tabletop robot, creating six new product categories
Apple is preparing to expand its product line
The company Apple updates its iPhones annually, but it appears less frequently in new gadget categories. According to analyst Mark Gurman, the company will significantly increase its assortment in the near future.
What’s already in development
In an interview for TBPN channel, Gurman talked about six key products that Apple engineers are currently working on:
| Category | Description | Planned release |
|---|---|---|
| Apple Glasses (smart glasses) | Smart glasses with augmented reality and AI capabilities. | End of this year or early next year |
| “Bling” pendant | A portable device similar to AirPods but with AI support. | Same period as Glasses |
| HomePad (smart display) | A desktop screen that will act as a peripheral for the iPhone, connect to Siri and perform AI functions. | Possible debut at the iPhone 18 presentation this year |
| Desktop robot | An autonomous robot for home or office use. | Planned 2027‑2028 (2028 version confirmed) |
| Smart surveillance camera | A standalone device for video monitoring with AI analytics. | This year |
| Additional product | Exact type not yet specified, but it will be a standalone gadget that does not require connection to an iPhone. | Expected in the coming years |
How this relates to new leadership
Gurman noted that discussions about changing Apple’s CEO and expectations for the new head, John Ternus, highlight the company’s strategic focus on expanding its product lineup. New devices will complement the iPhone ecosystem, offering users broader AI and peripheral interaction possibilities.
Thus, Apple plans to bring to market not only updated smartphones but also a range of innovative gadgets that will become standalone products or expand the functionality of the existing ecosystem.
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