Apple plans to sell about 5 million MacBook Neos by the end of the year, and the new Neo 2 will be equipped with a touchscreen.

Apple launches the MacBook Neo lineup – how Ming‑Chi Kuo evaluates it

When Key Details Appearance of the first MacBook Neo This week (2026) Price $599, 13‑inch display, A18 Pro processor Colors: silver, blue, pink, yellow Sales forecasts 2026 4.5–5 million units (first half – 2–2.5 million) Laptop assembly Current status Quanta – exclusive assembler; Foxconn and Luxsource may join in the future

Why Ming‑Chi Kuo’s forecasts deserve trust
- In June last year he predicted a 13‑inch MacBook Neo with A18 Pro in Q4 2025 or Q1 2026. This matched current dates.

- The color options he named (silver, blue, pink, yellow) fully align with the official lineup.

Market assessment and production
Kuo refined his expectations after a later launch:

- Sales volume – 4.5–5 million units in 2026, half of which will be sold in the first half.
- Assemblers – Quanta is already working on the MacBook Neo; Foxconn and Luxsource could enter the supply chain.

Touch screen – “plus” or “minus”?
Ming‑Chi noted that a touch panel was originally planned for Neo 2 (in competition with Chromebook). However, recent data suggest such a feature may not be included. It makes sense: the main goal of Neo is affordability ($600), not premium features. In the future a touch screen will likely appear on a higher‑priced MacBook model.

Future OLED‑MacBooks
Kuo confirmed Bloomberg’s information about launching new MacBook Pro models with OLED displays:

- Release date – end 2026 or early 2027.
Regarding the MacBook Air, it will only appear in 2028–2029.

Thus Ming‑Chi Kuo presents a clear picture of the development of the MacBook Neo lineup and future OLED models: an affordable first laptop, gradual expansion of the range, and planned premium versions with touch screens.