Fitbit becomes part of Google Health and will collect medical data, including information from Apple Health

Fitbit After Acquisition by Google: New Products and Services

*Fitbit* — one of the leaders in the wearable gadgets market, but since Google bought the company in 2021 the brand has undergone profound changes. The most noticeable innovations lately have been:

It looks like this Fitbit Air A miniature fitness tracker without a screen that is already on sale and demonstrates a new approach to design and functionality.

Google Health A fully updated Fitbit app, now renamed and reformatted as “Google Health.” Switching back to the old version is impossible – it’s mandatory for all users.

What is Google Health?
- A universal health tracking app that isn’t limited to just Fitbit devices.
- Users can enter data about nutrition, water intake, and more through four main tabs:
- *Today*
- *Fitness*
- *Sleep*
- *Health*
- With a Google Health Premium subscription and AI‑powered Health Coach, users receive personalized workout plans that automatically adjust to their goals.

Integration with Other Services
- Google Health can work with third‑party health apps.
- Users can choose a data source (API Health Connect, Apple Health, etc.) and prioritize the one they consider most reliable.
- Previously synchronization required external tools; now it’s built into the app.

Availability
Free version Available in over 200 countries Paid subscription (Premium) Available in over 30 countries but only on compatible Fitbit or Pixel Watch devices. Premium costs $9.99 per month or $99 per year. Users of Google AI Pro and Ultra plans get the subscription for free.

What Health Coach Offers?
- Personalized recommendations without “universal” advice.
- Users can set restrictions (e.g., injuries) and establish fitness goals.
- The system adapts to goal changes and keeps training routines up to date.
- To build trust, Google enlisted NBA champion Stephen Curry as a recommendation consultant.

How to Switch to the New Service
1. Official launch: May 19 — the Google Health app will replace the old Fitbit app.
2. Data transfer: Fitbit data can be imported into Google Health without issues; later this year an import from Google Fit is planned.

Conclusion
Google continues to transform the Fitbit brand, integrating it with its broad health ecosystem. The new app offers more flexible and personalized features, and the Premium subscription unlocks AI support and a broader set of fitness and health monitoring tools. Users are already receiving notifications about the upcoming transition and can begin preparing for the upgrade.